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Whether Advertisements Influence Shopping Decisions

Some people find advertisements amusing or annoying and they are not influenced by this when they shop. To what extent do you agree or disagree?

1 sample answer, estimated Band 7.0. Your turn?

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Sample answer (1) Essay ideas (5) Vocabulary (1)

From essays on this question

Essay ideas: Whether Advertisements Influence Shopping Decisions

WhyThis is anOpinion essay — it asks whether you agree or disagree with a statement.

SoWe split the ideas intoReasons to agree(supports the statement)andReasons to disagree(argues against it).

Reasons to agree

1 idea

Reasons to disagree

4 ideas

Same question · Different responses

Sample responses and feedback

Response 01

Must fixSuggested

Essay · 315 words · 4 paragraphs · 14 comments

Score details

Response 01
Estimated band7.0/ 9

Overall assessment

The response presents a clear disagreement and develops relevant arguments through concrete examples of advertising and other influences on shopping. The concession is compatible with that position, but its relationship to advertising’s continuing influence could be clearer. The essay does not directly address amusement or annoyance, and the final example establishes popularity more clearly than purchase effects. Generally controlled language is occasionally weakened by awkward collocations and imprecise phrasing.

TR

Task Response

The response maintains a clear disagreement and develops relevant ideas with specific examples. However, amusement and annoyance are not directly addressed, and increased brand popularity needs a clearer connection to shopping decisions.

7.0
CC

Coherence and Cohesion

Ideas progress logically through a concession, supporting arguments and a conclusion. Linking devices generally guide the reader effectively, although the long second body paragraph combines two mechanisms and an example, and the concession could connect more explicitly to the overall position.

7.0
LR

Lexical Resource

Vocabulary is flexible and largely precise, with good topic-specific phrasing, though occasional collocations such as 'immeasurable power of impact' and 'the local's taste' reduce precision.

7.0
GRA

Grammatical Range and Accuracy

A wide range of structures is used with generally good control. Occasional errors in clause framing, adjective form, possessives and punctuation rarely impede meaning; the opening problem concerns the use of a whether-clause, not subject–verb agreement.

7.0

What to work on next

Connect amusement or annoyance to your brand-recall argument, and explain how increased brand popularity may influence shopping choices. Clarify that advertising can affect buyers even when price or suitability prevents a purchase.

From essays on this question

Useful vocabulary: Whether Advertisements Influence Shopping Decisions

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Part 2

You should spend about 40 minutes on this task. Write at least 250 words.

Words: 040:00 starts on first word